2017 Kolding Design school collaboration project with Ecco shoes.
Sustainability was the key concept of the project. As a main idea, injecting new and higher value to a used, and possibly discarded product through design could give a higher environmental value and emotional attachment to the consumer. By doing this, the user would have a new product that will carry a story behind it by being unique and customisable as well. Only then, the user will be willing to take care of the product itself and by doing that it will prolong its overall lifespan.
The project was co-created by 5 DSKD master students.
Tabita Nyvang Hartmeyer